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Showing posts with the label McDonald's Just Became the #1 Fast-Food Chain For This Perk

McDonald's Just Became the #1 Fast-Food Chain For This Perk

Besides being the top dog of burgers and fries (at least according to sales ), McDonald's has now earned another notable #1 spot in the American fast-food landscape. According to data reported by QSR Magazine , the chain has the most downloaded app in the quick-service industry, for the third month in a row. With 3.2 million downloads in July, the chain is far ahead of its competitors—Starbucks is in second place with just under a million downloads, and Domino's in third with 871 thousand. And it isn't only about the number of people downloading the chain's app, but about the actual traffic on it: McDonald's is estimated to have hit a record 3 million active daily users in the U.S. in August. RELATED: The #1 Worst Drink You Should Never Order at McDonald's July was a particularly successful month for the chain's digital platform. Thanks to the nationwide rollout of its new loyalty program , the number of McDonald's app downloads shot up by 1.6 millio